Privacy Policy

Ava & Lily
Last updated: March 12, 2026

Ava & Lily (“we”, “us”, or “our”) operates this store and website, including all related information, content, features, tools, products, and services (the “Services”), to provide you with a curated shopping experience. Our store is hosted on Shopify Inc. (“Shopify”), which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

When we use the term “personal information,” we refer to information that identifies, relates to, describes, or can reasonably be linked to you. Personal information does not include information that has been anonymized or de-identified.

Depending on how you interact with our Services and where you live, we may collect the following categories of personal information:

  • Contact information, including your name, billing and shipping address, phone number, and email address

  • Payment and financial information, including payment method details, transaction information, and payment confirmations (processed securely by our payment providers)

  • Account information, including username, password, preferences, and settings

  • Order and transaction information, including products viewed, added to cart or wishlist, purchased, returned, exchanged, or cancelled

  • Communications, including messages you send to us through email, contact forms, or customer support

  • Device and technical information, including IP address, browser type, device identifiers, and network information

  • Usage information, including how you interact with our website and Services

Sources of Personal Information

We collect personal information from the following sources:

  • Directly from you when you create an account, place an order, contact us, or otherwise provide information

  • Automatically through your use of the Services, including via cookies and similar technologies

  • From service providers that assist us in operating our business

  • From partners or third parties, where permitted by law

How We Use Your Personal Information

We use your personal information for the following purposes:

Providing and Improving Our Services

To process payments, fulfill orders, manage returns and exchanges, communicate with you about your orders or account, personalize your shopping experience, and improve our products and Services.

Marketing and Advertising

To send you promotional communications, newsletters, or special offers, and to show you relevant advertising on our website or other platforms. You may opt out of marketing communications at any time.

Security and Fraud Prevention

To protect our store, customers, and payment systems, and to detect or prevent fraudulent, unauthorized, or illegal activity.

Communication and Support

To respond to inquiries, provide customer support, and maintain our relationship with you.

Legal and Compliance Purposes

To comply with applicable laws and regulations, respond to legal requests, and enforce our terms and policies.

How We Share Personal Information

We may share your personal information in the following circumstances:

  • With Shopify and other service providers that help us operate our store (such as payment processing, shipping, analytics, customer support, and marketing services)

  • With business and marketing partners to deliver advertising and promotional services, in accordance with their own privacy policies

  • When you direct or consent to the sharing of information (for example, for shipping or social media integrations)

  • With affiliates or in connection with a business transaction such as a merger or sale

  • When required by law or to protect our rights and the safety of others

Relationship with Shopify

Our store is hosted on Shopify. Shopify processes personal information to provide and improve its services, including enhanced features that help merchants like us operate and grow our business. Shopify may combine information about your interactions with our store and other merchants. Shopify is responsible for processing personal information for these purposes.

To learn more, you can review the Shopify Consumer Privacy Policy and manage your privacy rights via the Shopify Privacy Portal.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate our website, analyze usage, and support marketing efforts. You can control cookies through your browser settings, though disabling cookies may affect site functionality.

Third-Party Websites

Our Services may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before providing any personal information.

Children’s Privacy

Our Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us to request deletion.

Data Security and Retention

We take reasonable measures to protect your personal information, but no system is completely secure. We retain personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements.

Your Rights and Choices

Depending on your location, you may have the right to:

  • Access your personal information

  • Request correction or deletion of your personal information

  • Request a copy of your data or data portability

  • Opt out of marketing communications

You may exercise these rights by contacting us using the details below. We may need to verify your identity before processing your request.

International Data Transfers

Your personal information may be transferred to and processed in countries outside your own. Where required, we rely on appropriate safeguards such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The revised version will be posted on our website with an updated “Last updated” date.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, or wish to exercise your rights, please contact us at:

Ava & Lily
📧 info@ava-and-lily.com

Frequently Asked Questions

Yes, we offer Free Premium Shipping, along with Track & Trace, because we value you as a customer and want to provide you with the best service.

Yes, you can return your order within 30 days of receiving it.

You can track your order by entering the tracking number you received from us on the "TRACK YOUR ORDER" page. Once you’ve entered the number and clicked "TRACK," you will see the status of your order.

You can pay safely and securely with the following payment methods: Credit Card, Visa, Mastercard, American Express, Apple Pay, Google Pay, Maestro, and Shop Pay.

Yes, once you've placed your order, a confirmation will be sent to your email inbox. If you don’t see it, feel free to reach out to our customer service team, we’re happy to help you right away.

Email:  info@ellarosedallas.com